Associate Director, Global Value

Location: London, England, United Kingdom
|
Agency: Magna - United Kingdom
Ref#: 16919
|
Type of Contract: Regular

About Us 

MAGNA is the centralized IPG Mediabrands resource that provides strategic investment and media intelligence for agency teams and clients. We utilize our insights, forecasts and strategic relationships to provide clients with a competitive marketplace advantage. 

MAGNA harnesses the aggregate power of all IPG media investments to develop go-to-market strategies, designing unique partnerships to drive maximum value for our clients. MAGNA has set the industry standard for more than 60 years by predicting the future of media value. We publish more than 40 annual reports on audience trends, media spend and market demand as well as ad effectiveness. OUR PURPOSE + VALUES: MAGNA infuses the organization with knowledge that empowers better decision-making. We are a team of experts across five key competencies who support IPG cross-functional teams through: 1. Partnership 2. Enablement 3. Accountability 4. Connectivity 5. Education 

Role Description 

This role sits within the Global Value function and is tasked with identifying, measuring, and reporting all areas of value delivered by Mediabrands with a particular focus on UM clients.  You will report to the Group Director, manage a team of analysts and work closely with the Magna community across all countries globally. This role will cover all media types (TV, Digital, Social, Retail, Search, OOH, Print & Radio) across multiple geographies including Europe, APAC, LATAM and North America.

The Associate Director will develop and maintain close relationships with the following stakeholders.

  • Senior Global Value team members; the Group Director and Managing Partner, Global Value
  • Peers across the broader Global Value team
  • Country Trading leads
  • Magna Regional & Global hub teams

Key Responsibilities

Managing Value Delivery

  • Clearly articulate goals and methodology to local market trading leads
  • Oversee the monthly data delivery and results tracking in line with client and internal deadlines
  • Manage auditor/consultant relationships to drive value for our business and clients
  • Oversee granular pricing targets provision for all buying teams globally
  • Manage the escalation process where needed, leading issue resolution where possible
  • Work with Group Director and Managing Partner on assessing and creating new value levers

Internal Relationships

  • Lead and manage a team of experienced analysts to enhance and champion their career progression
  • Work closely with country trading leads in all countries and co-ordinating with regional Magna hub teams where needed.
  • Ensure client account teams are fully informed on status and you are integrated into the broader client service teams.
  • Support with ad hoc investment and accountability requests
  • Attend internal and external meetings as required to present the accountability / Value POV
  • Responsible for the training, development and workload management of the Global Value team

Key contact for senior clients, these are likely to be marketing specialists so you will need to be able to:

  • Clearly explain media dynamics at an expert level
  • Report on media value delivery and be able to explain all value levers and how they have been applied across global markets to senior level client stakeholders
  • Support local market conversations by explaining local trading dynamics within context of value delivery targets
  • Understand when additional support or expertise is required and facilitate appropriate involvement from the team or agency.
  • Assist in the on boarding and training of new Clients
  • Assist in the on boarding of new countries as they are added to any Value tracking program.

Desired Skills & Experience

  • Independent, self-motivated, and hardworking
  • You want to enhance your knowledge of driving value for our client’s business
  • Accurate and analytically sophisticated with strong attention to detail
  • Good communication and articulation skills
  • Able to work across cultural boundaries in an articulate and sensitive manner
  • Ability to present data clearly and succinctly
  • Able to use initiative and problem-solving skills to adhoc tasks and requests
  • Ability to build professional relationships with client and colleagues.

Employee Transparency 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are equal-opportunity employers committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

Please reach out to our Talent Inclusion Specialist Jess at [email protected] if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application. 

THE PERKS 

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:  

Flexi–leave, with 25 days annual leave to be taken as minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year  

  • Free breakfast and free lunch  
  • Early finish Fridays 
  • Core Hours (Mon-Thurs, flexible start/finish times)   
  • Retail discounts 
  • Electric vehicle salary sacrifice car scheme 
  • Wellbeing programme, including Headspace & flu jabs 
  • Interest free season ticket loan  
  • Paid time off for Volunteering  
  • Group Income Protection  
  • Life Assurance  
  • Private Medical Insurance or Health Cash Plan (dependent on level)  
  • Group Personal Pension Plan with matched contributions from 3-6%  
  • Generous Parental Leave & Pay   
  • Independent mortgage advice  
  • Financial education  
  • Employee Assistance Programme  
  • Free eye tests  
  • Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more! 
Privacy Overview

This website uses cookies and similar technologies to understand how you use our website to create a better experience for you.  To learn more about the technologies used and your choices, please read our Cookie Notice. You may adjust your cookie settings at any time by navigating the tabs on the left hand side.