Programmatic Campaign Manager Nike

Location: Amsterdam, North Holland, Netherlands
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Agency: Kinesso - Netherlands
Ref#: 13560
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Type of Contract: Regular

Key Responsibilities

Media Plan Implementation and Campaign Management

  • Ensure all media plan requirements are correctly implemented in DSP consoles.
  • Ability to oversee the execution of planned campaigns to ensure the highest standards are in line with set objectives
  • Track, measure, and analyze early post launch campaign activities and resolve delivery and performance problems related to set up and technical issues.
  • Ongoing optimization of multi-channel campaigns to ensure client goals are met
  • Liaise with the agency account leads and clients directly to discuss current campaign optimization plans and recommendations.
  • Work with wider Campaign Management team to build strategic optimisation framework and testing framework to deliver outstanding results

Business and Team Development

  • Full support of career progression of more junior team members supporting them in growth and development and training in role
  • Monitor programmatic campaigns KPIs to foresee any potential up weights
  • Propose to test new technologies, data, and betas to deliver innovations
  • Ability to effectively explain reason behind performance changes and recommend course of actions for key stakeholders
  • Have an excellent understanding all elements of Kinesso applications and product offerings

Key Requirements

  • 5 years experience within campaign management and programmatic 
  • Experience with account management
  • Solid understanding of digital advertising concepts and terms.
  • Strong understanding of ad networks, exchanges and/or auction marketplaces.
  • Prior experience with trafficking digital ad campaigns in an ad server or DSP.
  • Ability to troubleshoot and familiarity with ad-server interface.
  • Familiarity with creative testing, media formats and internet technologies.
  • Excellent client service approach and ability to multitask with great attention to detail.
  • Fundamental knowledge of ad targeting methodologies.
  • Ability to work collaboratively as part of a cross-functional team.
  • Any advertising agency, ad network or publisher experience preferred.