Position Overview

The Manager, Data Science will be responsible for driving key technology and modeling developments associated with marketing analytics in the media sector. This person will partner with key internal and client teams, to improve current analytic processes including driving automation and innovation in Marketing Mix data collection and data visualization and use sophisticated data science techniques to conduct statistical analysis against large volumes of data The ideal candidate can push beyond the obvious answers and quickly use the data, tools, analysis techniques and resource partners to get to the root of story. The Manager, Data Sciences should be comfortable solving business problems by exploring large datasets, while still able to communicate ideas and opportunities, and contribute to the growth and development of an analytics team.

Responsibilities

• Ownership, develop and maintain current automation tools and ETL workflows with coding
• Manage, architect, and manipulate large data sets to analyse our clients’ businesses across multiple dimensions (sales, brand equity, search interest, website visits, social media, advertising activities, etc.)
• Build data flows and develop models with multiple large data sources
• Contribute to the team’s AI Infrastructure development
• Create effective data visualization to illustrate critical insights and analysis
• Collaborate with research, ad-operation, programmatic, verification and investment teams to collect Marketing Mix data, and improve procedures and performance
• Contribute to the department’s overall capabilities and understanding of media and communications channels

Required Skills and Experience

• Experience in working with large datasets
• Strong understanding of advertising measurement and analytics, with the ability to provide meaningful insight to the client as well as internal teams
• Knowledge of modelling techniques including Regression, Exponential Smoothing, ARIMA, Decision Tree, and/or Random Forest
• Proficiency with SQL and at least one statistical software package such as Python and R
• Experience working with Analytical software, systems and platforms such as Alteryx, Github, Tableau, AWS, and/or Big Query
• Strong Expertise in Excel (Complex formula & data automation skills)
• UM does not require candidates to have a college degree

Desired Skills and Experience

• 4-5 years analytical experience, preferably in the advertising or media industry
• Ability to work under pressure and manage multiple priorities
• Must be a team player but also can work individually
• Strong analytical, critical thinking, and problem-solving skills
• Experience working on Marketing Mix Models and/or automation of data collection processes

We See You  

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at IPG Mediabrands. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].

About IPG Mediabrands 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.