Position summary
We are seeking a creative and detail-oriented Junior Copywriter to join our dynamic team. As a Junior Copywriter, you will collaborate with art directors, designers, and other members of the creative team to develop engaging and persuasive content for a variety of clients. You’ll play a key role in crafting copy for digital, print, and social media campaigns, helping bring brand stories to life with impactful messaging.

Key Responsibilities
- Assist in creating compelling copy for advertising campaigns, social media, websites, email marketing, and other content channels.
- Collaborate with the creative team to develop innovative ideas and concepts that align with the client's brand voice and objectives.
- Write clear, engaging, and persuasive copy that resonates with target audiences across multiple platforms.
- Work closely with the Senior Copywriter to ensure consistency in messaging and tone for all client communications.
- Contribute to brainstorming sessions, bringing fresh ideas and creative approaches to each project.
- Edit and proofread copy to ensure high standards of accuracy, grammar, and style.
- Adapt tone and style for different clients and industries, maintaining flexibility and creativity.
- Stay current with industry trends, best practices, and emerging technologies to enhance copywriting skills.

Desired Skills & Experience 
- Bachelor’s degree in Communications, English, Journalism, Marketing, or a related field.
- 1-2 years of experience in copywriting are appreciated, preferably in a creative or advertising environment.
- A strong portfolio showcasing writing skills and creative versatility across different media.
- Excellent command of English and Italian, with a solid understanding of grammar, punctuation, and writing style.
- Strong attention to detail and the ability to meet tight deadlines.
- Ability to take direction and work collaboratively in a fast-paced environment.
- Basic knowledge of SEO principles and how to apply them in digital copywriting.
- Great communication skills, both written and verbal.

Nice to Have:
- Experience with scriptwriting for video or audio content.
- Familiarity with content management systems (CMS) and social media management tools.
- Knowledge of branding, marketing strategy, and audience targeting.

About Us

McCann Worldgroup is a global marketing company where creativity is at the center and professionals, present in over 100 countries, are united by a common mission: “We help brands play A meaningful Role in people’s lives”.

Our work helps brands become part of the popular culture across the world and engage with consumers in their daily lives.

We provides an unmatched combination of award-winning creativity, strategic insight and innovation globally, regionally and locally. Our strategic approach, evolved from our founding and enduring Truth Well Told philosophy, is built on our core belief that brand truths can serve as a catalyst for generating powerful ideas that succeed because they help brands to play a meaningful role in people’s lives. Through our integrated world-class capabilities, McCann today helps our clients to drive their brand growth across disciplines, media platforms, technologies, languages and geographical boundaries.

We offer specific competences integrated around clients needs as:

• Advertising & marketing
• In house studio
• Integrated productions
• Branding & design
• PR & influence
• Addressable
• Media strategy & buying
• Experience & Shopper
• Social content & activations

McCann’s total marketing services capabilities are enhanced and magnified through its seamless collaboration with the other major worldwide communications networks that are part of the global McCann Worldgroup offering. The McCann Worldgroup network provides today's marketers with best-in-class strategic and creative services that help their brands play a meaningful role in people’s lives and build their businesses.

We has created some of the best-known and most iconic advertising campaigns of the last century.

McCann Worldgroup has been awarded "Global Agency of the Year" by Adweek magazine, "Network of the Year" at Cannes Lions, Most Creatively Effective Group at the Effie Awards (for three consecutive years), "Global Network of the Year" by Campaign Magazine and "Network of The Year" at The Webby Awards (for two consecutive years).