Activations Manager (Programmatic & Social)

Location: Sydney, New South Wales, Australia
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Agency: Reprise - Australia
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Ref#: 9007
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Job Function: Client Services
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Type of Contract: Regular

Why join KINESSO?

  • Largest global digital marketing agency with 6200+ experts across 60 offices globally.
  • Take the time you deserve with unlimited time off (Leave+), birthday, anniversary, monthly wellness days and progressive parental leave policies.
  • A hybrid working model and incredible office culture. with opportunities for global transfers, internal secondments, and travel.
  • Mentorship programs, learning modules and professional skills training to support your career ambitions.
  • Wellness programs including access to an EAP and wellness coaching
  • Agency perks, early finish Fridays, culture club, breakfast, health and wellbeing initiatives

About the role:

As an Activations Manager within the Mediabrands network, you will create and execute digital marketing strategies for key brands, advise on the best media strategy, and fulfill campaign implementation. This role is crucial in delivering best-in-class digital solutions to your clients. You will be responsible for managing the day-to-day of the junior members in the team and sometimes may need to get hands-on with the tools also.

Key Responsibilities

People

  • Coordinate the day-to-day activity and workflow of juniors in your team
  • Train, support and guide your team and peers
  • Escalate challenges to Activations Director as they arise
  • Build and maintain relationships with media agency partners and tech partners

Client

  • Working on paid media campaigns across paid search, social & programmatic.
  • Oversee and lead the planning, optimisation and reporting of all paid campaigns
  • Continually identifying optimisation opportunities to drive performance improvements across channels, based on relevant KPI’s.
  • Stakeholder management - working closely with both internal and external stakeholders, building and maintaining strong relationships.
  • Leading digital innovation and driving a robust testing framework

Technical

  • Collaborate with AdOps and Agency teams on campaign set up
  • Track, measure and analyse early post-campaign activities and troubleshoot as required
  • Communicate campaign status to Client Service teams
  • Generate and deliver performance reports using a variety of advanced tools.

About you:

  • 2.5+ years experience in Paid social media including working with Meta and DSP's such as DV360 & Trade Desk
  • Experience planning, implementing and optimizing campaigns
  • Confident in creating digital strategy and presenting insights to clients
  • Advanced excel skills, data visualization, charting and analysis
  • Ability to organize and manage detail work campaign performance
  • Solid understanding of ad networks, exchanges, or auction marketplaces
  • Understanding of the digital landscape with a desire to learn about emerging technologies
  • The ability to have fun!

About KINESSO

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry.

We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

We value unique backgrounds and experiences to encourage and celebrate diversity. First Nations people, those identifying as LGBTQ+, people of all ages, people with disabilities, and people who are culturally and linguistically diverse are encouraged to apply. Our aim is to create a workforce that reflects the community in which we live. We further acknowledge there are unique barriers for trans & gender-diverse applicants. Please reach out to [email protected] to discuss any concerns in the recruitment process you may have. Please apply through the "apply" button - any applications sent to the above email address will not be considered.