Assistant Manager - Media Planning and Buying

Location: Gurgaon, Bihar, India
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Office: Gurgaon
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Agency: Interactive Avenues - India
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Ref#: 8142

Media: Assistant Manager

Seniority Level: Executive (2-3Years)

Job Function: Media Planning

Employment Type: Full Time

Job description

Position Summary

We are currently seeking an Senior Executive: Media who is responsible for coordinating and implementing media plans for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the clients are achieved.

 

Key Responsibility Areas

  • Utilize media planning tools (GWI, Comscore, etc.) to generate data and drive key insights and strategy Led development and implementation of all media plans for online campaigns.
  • Customize solutions for client meetings and presentations.
  • Develop competitive analysis reports.
  • Execute media plans and plan revisions.
  • Deliver creative specifications and manage quality assurance
  • Manage relationship with media publishers
  • Working on plan rationale & post eval presentations
  • Adhere to AOP’s

Skills

  • Solid understanding of marketing and media planning principles
  • Experience using technology to connect with key target audience segment
  • Understanding of optimisation platforms & trafficking platforms
  • Highly developed analytical thinking
  • Excellent communication and presentation skills
  • MS Office (Excel, Word, Power Point)
  • Strong project management skills ability to manage multiple projects and accounts

 

 

Qualifications

Education:

  • Masters/Bachelor’s Degree

 

 

What You Can Expect From Interactive Avenues

Interactive Avenue’s  vision is to make advertising more insightful to the brands. We do this by employing the world’s very best talent to solve some of the toughest challenges of today’s digital marketing landscape. It’s important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As an Interactive Avenues employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.