Position Overview
We are looking for you - dynamic, best-in-class talent - to join the Mediabrands as a Specialist. This role is responsible
for and performing many critical functions within the Biddable team for their international clients. These tasks include,
but are not limited to, keyword/copy creation, audience sizing, reporting, billing, trafficking and Q/A, as well as
developing, optimizing, and maintaining search and social campaigns. This opportunity will provide a platform to
partner with the world’s leading consumer brands in the international space.
Responsibilities
• Client communication to understand their requirement and discuss campaign strategies
• In-depth understanding of conversion attribution modeling and different level of marketing funnels
• Data segmentation and analysis to take some meaningful strategic approaches into the campaigns and sharing
insights with the clients Experience working in primary Biddable platforms (Google Ads, Bing, Facebook,
Snapchat, Pinterest, LinkedIn, Amazon) and able to perform daily management tasks and optimization.
• Competitor & Market Analysis
• Be up to date with biddable industry trends and developments.
• Monitor web analytics dashboards, reports and key reporting tools (data studio, Adverity, Nuggit, PowerBi)
• Understanding of at least one bidding platform such as Marin, Kenshoo or DoubleClick
• Troubleshooting and quality management of task allocated
• Adhere to all the process and SLA and ensure its implementation.
• Creating weekly and post-campaign reports with data insights and next steps
Required Skills and Experience
• Strong work ethic - ability to work on multiple projects at once, sometimes under pressure and tight deadlines
• Basic understanding of trafficking and ad server
• Excellent writing, math, multi-tasking, organization, and communication skills
• Desire to learn knowledge of search, social media, marketing principles, interactive media, and direct response
strategies & tactics
• Excellent team management skills
• Preferably a Google ad and Facebook Blueprint Certified Professional
• Well-versed with excel, power-point
• Knowledge of HTML, flash and JavaScript would be an asset (only for experienced candidate)
• A highly motivated team player with a positive attitude and professional demeanor is essential.
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We See You
We embrace diversity, and our responsibility to maintain an inclusive environment is core to our culture and values. We
see diversity of people and experiences as fuel for creativity and innovation needed to bring about the best experiences
and services. A diverse workforce means we can grow together, be better problem solvers, and bring about long-term,
meaningful change where we will achieve above and beyond our business goals. We are better together.
When you join Mediabrands, you join a global community and are valued for who you are – your lived experiences, the
contributions you make, and the distinct perspectives you bring. Here, what you think and who you are is just as important
as what you do. As we recruit, we are dedicated to looking beyond what a resume can show. If you think you’d be a great
addition to the team but don’t have the exact experience or skills, we encourage you to apply and share your unique
background with us. We see you at Mediabrands.
Employment Transparency
It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all
employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national
origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any
other basis prohibited by applicable federal, state, or local law.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The
job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and
other job functions are subject to modification. Reasonable accommodation may be provided to enable individuals with
disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and
local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands,
please email [email protected].
About Mediabrands:
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). Mediabrands manages
approximately $40 billion in marketing investment globally on behalf of its clients and provides strategic services and
solutions across its award-winning, full-service agency networks UM and Initiative and through its innovative marketing
specialist companies Reprise, Magna, Orion, Rapport, Healix, Mediabrands Content Studio and the IPG Media Lab.
Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry
sectors. The company employs more than 13,000 marketing experts in more than 130 countries representing the full
diversity of humanity. For more information, please visit our website: www.ipgmediabrands.com.