Analytics – Associate Group Head / Group Head

Location: India
Office: Bangalore
Agency: Interactive Avenues - India
Ref#: 1034

Analytics – Associate Group Head / Group Head

Experience: 6-9 Years

Job Function: Analytics

Employment Type: Full Time


Position Summary

We are looking for Associate Group Head / Group Head -Analytics with strong analytical and logical thinking. Candidate should oversee and develop analytics service offering and develop, execute and optimize strategies. This role may include direct management of team member(s) and oversee team deliverables. This is an exceptional opportunity to build your career and work with some of the largest brands in an amazing agency environment.


Key Responsibilities

  • Maintain knowledge of emerging trends and utilize this knowledge to educate stakeholders of opportunities to provide data analytics solutions that support and drive the business
  • Take complete ownership of an account and lead the team to identify, plan, strategize and execute to achieve the brand’s KPIs
  • Analyze and create holistic dashboards/reports by pulling data from different data sources and present to top management (internal & clients)
  • Mentor, direct and monitor the work subordinates
  • Recommend improvements in processes and executions basis market feedback & trends
  • Embraces and encourages a culture based on teamwork, collaboration, and intellectual curiosity
  • Motivates, leads, and manages internal teams, working collaboratively to drive programs that meet our clients’ performance and business objectives
  • Drives adoption of stated account management best practices through example setting, positive reinforcement and behavioural correction
  • Build a high-performance work culture & rewarding work environment leveraging diverse talent
  • Should be able to aid in automating the process of report building using various means of technology
  • Ability to diagnose problems, identify root causes, develop and drive appropriate solutions
  • Pro-actively work on industry reports/newsletter that can be shared in the Digital Marketing Industry and within the IPG Group
  • Share actionable & measurable insights which can be later created into Analytics Case Studies



  • Leadership experience which includes managing operational processes, people management and influencing responsibility
  • A strong passion for analysis and the ability to answer problems using appropriate statistical techniques on available data
  • Over 4 years of experience with tools like Google Analytics, Google Tag Manager, Adobe Analytics and Dynamic Tag Manager
  • Expertise in Data visualisation tools like PowerBi, Tableau and Data Studio
  • Passion for excellence with high attention to details
  • Delegating and organising priorities based on account focus
  • Good at absorbing large volumes of information with a general hunger for learning
  • Credible, confident and articulate, with good communication and presentation skills
  • Innovative and creative, with a concise, precise and effective approach to problem-solving
  • Proactive and highly organised, with strong time management and planning skills
  • Strong work ethic and the ability to work on multiple projects at once, sometimes under pressure and tight deadlines
  • Strong working knowledge of web analytics dashboards, reports and key reporting tools
  • Expertise with Microsoft Excel, Word, and PowerPoint is mandatory
  • Internal and external customer focus and a work ethic based on a strong desire to exceed expectations
  • Previous agency experience strongly preferred
  • Preferred knowledge of HTML, PHP, JavaScript, R-Python, Macros, etc.


  • Graduate/Post Graduate in any stream
  • Certified In Google Analytics and Tag Manager
  • Additional Courses in relevant streams i.e. Website Analytics, Digital Marketing, Data Analytics, etc. are preferred

Interactive Avenue’s vision is to make advertising more insightful to the brands. We do this by employing the world’s very best talent to solve some of the toughest challenges of today’s digital marketing landscape. It’s important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As an Interactive Avenues employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.